Strategic Management is a comprehensive guide to strategic management, covering topics such as gaining and sustaining competitive advantage, strategic leadership, external and internal analysis, business and corporate strategy, and organizational design. It provides frameworks and models to help managers plan and implement strategies that can improve performance and result in competitive advantage.
The target group of this book, Strategic Management, is likely students and professionals interested in strategic management and business strategy.
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Strategic management involves analyzing a company's internal capabilities and external environment to create and execute strategies that provide a competitive edge, while considering ethical implications and value creation.
Strategy is a roadmap to outperform rivals, balance value creation and cost management, and sustain a competitive advantage, guided by a compelling vision, mission, values, and the AFI framework.
Strategic leaders drive organizations' competitiveness through stages of leadership, decision-making, strategy development, and effective stakeholder management.
Business success is influenced by external factors, industry structure, competitive forces, strategic planning, and managerial actions, all of which can create opportunities or threats.
A company's competitive advantage is derived from its unique resources and capabilities, evaluated through the VRIO framework, and strategically utilized through its value chain and activity system, with continual refinement and adaptability essential for maintaining this advantage.
Evaluating a company's competitive edge and performance involves traditional methods like accounting profitability, shareholder value creation, and economic value creation, as well as comprehensive methods like the balanced scorecard and the triple bottom line, all of which inform the evolution of effective business models.
Companies can compete in a specific market through differentiation or cost leadership, but attempting both often leads to poor performance, unless they can innovate a "blue ocean" strategy that combines uniqueness and low cost.
In the business world, winning the race of competition and progress requires strategic entrepreneurship and innovation, adapting to the changing terrain of the industry life cycle, and serving the evolving needs of the dominant customer segment.
Corporate strategy, encompassing vertical integration and diversification, sets the operational boundaries for companies, aiming to gain competitive advantage and improve performance.
Business growth, a necessity for survival and prosperity, can be achieved through internal development, strategic alliances, or mergers and acquisitions, guided by the build-borrow-buy framework.
IKEA's global success demonstrates the power of globalization and strategic decision-making in multinational enterprises, using tools like the CAGE distance model and the integration-responsiveness framework to balance cost reduction and local market needs, while managing risks and maintaining competitive advantage.
Effective organizational design, encompassing structure, culture, and control systems, is crucial for implementing strategy and maintaining a competitive edge, and must evolve as the company and its strategies do.
SUMMARY: Strategic Management by Frank Rothaermel provides a comprehensive guide to strategic management, emphasizing the importance of a good strategy for organizational success. The book presents the AFI (Analyze, Formulate, Implement) strategy framework, which links three interdependent strategic management tasks. It also highlights the importance of strategic leaders in articulating an inspiring vision and mission, backed up by ethical core values. The book uses real-world examples from well-known companies to illustrate the application of strategic management concepts and frameworks.
Frank T. Rothaermel is a professor of Strategy & Innovation at the Georgia Institute of Technology. He is known for his research in the fields of strategy, innovation, and entrepreneurship, and has received numerous awards for his contributions to these areas.
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